A hotel is not an easy place to learn. It’s a job that takes years to master and perfect. If you’re planning on living the life of a hotel owner, you might be in luck! Check out these tophotelsglobally.com. But if your grandma offered to let you stay with her in her caretaker’s suite while she is away and your day job barely affords room service, then it’s time for some serious lessons from the pros.
We’ve put together this article with 10 practical tips from business experts who are field-proven professionals in every type of hospitality industry. They share some of the most valuable lessons they’ve learned over the years, and you can use them to your advantage.
From front desk to housekeeping and everything in between, what you learn here will arm you with everything you need to know about running a profitable hotel––no matter how big or small it is!
Let’s get started.
1. Learn proper communication techniques
The first thing that guests look for when they enter a hotel room is good service and customer service. In the hospitality industry, customer service is the driving force of success because it has a direct impact on revenue generation.
All of your employees must be able to properly communicate with guests, and you should make sure that they are well-trained and know how to deliver exceptional customer service every time.
2. Know how to take advantage of social media
Online marketing is one of the most effective ways to promote a hotel because it’s cheap, easy, and can reach a large audience in a very short amount of time. Every hotel should have an active Facebook page with interesting photos and information about the hotel and surrounding area, as well as a Twitter account where you can offer special deals for followers.
3. Keep your hotel updated and clean
When you open a hotel, start by making the rooms as nice as possible. It’s awfully hard to make guests feel good about a hotel when they walk in and can tell that it hasn’t been cleaned or updated in years. And if they stay at your hotel, word will spread fast which will surely have a negative impact on future bookings.
Every couple of months, give your rooms a complete facelift by replacing the comforter and linens, reupholstering the furniture, adding new lighting fixtures, art work or accessories to modernize it, and so on.
4. Create memorable experiences
A hotel is more than just a place to rest; it’s an experience. Everything from the way that you greet guests when they check in to the complimentary items in their room should be designed with every intention of creating a memorable experience. Guests are willing to pay for exceptional service, and if you’re going to charge them anyway, you might as well do it right!
5. Become part of your community
It’s important for hotels to have an active presence within the community that they serve. This will help them create deeper relationships with local businesses, vendors and organizations that can increase revenue.
To make this happen, your hotel should have a website with all of the information that your guests need. The website can inform and engage your guests, so you’re more than just a place to sleep at night.
6. Don’t turn away business
An average hotel room can cost around $200 a night , and if you’re not willing to lose that amount of money, then you shouldn’t open a hotel in the first place. There is no shame in losing money on an investment property, because it’s inevitable that at some point or another it will be lost. It’s important for hotels to build long-term relationships and offer steady profits.
7. Don’t forget the extras
What makes your hotel different from other hotels? What can you add to your property to make it stand out and attract more guests than the competition? There are a number of small details that can have large impacts on bookings, including adding a pool, a game room, or maybe even a gym. You should also consider adding daily breakfast, spa services and other extras to increase revenue.
8. Don’t get lazy once you’re making money
Once you’ve established yourself as a hotel owner, never let your guard down even if business is booming. It’s easy for hotel owners to get lazy once they find success because they stop researching new ideas and investing in their business. This can be a fatal mistake for your hotel, because as soon as you stop innovating, your competitors will swoop in and take all of your business.
To avoid “the fade,” motivate yourself to constantly improve and implement new changes, strategies and ideas.
9. Get to know your guests
The number one reason why people choose a hotel is the location. But it’s very important to remember that location determines what kind of customers you attract, so you should make sure that your hotel is located in an area that will offer the type of guests that you want staying with you.
10. Build strong relationships
Working in the hotel industry can be tough because of the long hours and demanding guests, but it’s important for hotel owners to build strong relationships with their employees. This is one of the most important aspects of owning a successful hotel.
These 10 hotel tips can help you get started in running your own hotel, but there are still many more aspects to consider. If you’re looking to open a hotel, and you don’t know where to begin, consider becoming an affiliate and joining the world’s largest hotel network.